Service 10 / 12
Brand Strategy & Identity
Look like the business you’ve become.
Positioning, naming help, logos, colour, typography and messaging that make you recognisable and easy to choose.
What it is, plainly.
A strong brand makes every other kind of marketing work harder. When your logo, colours, words and photos all say the same thing, customers remember you and trust you faster — and you can charge what you are worth.
We start with positioning: who you serve, what you do better and how you want to be described. Then we design an identity system and write the key messages, and hand everything over in a simple guide your team and vendors can follow.
Included
What you get.
- 01Brand workshop and competitor review
- 02Positioning statement and key messages
- 03Logo design with variations for every use
- 04Colour palette, typography and photo direction
- 05Business cards, social templates and signage files
- 06Brand guidelines document
- 07All source files delivered and owned by you
How it runs
Three steps, no mystery.
- 01
Position
Clarify who you are for and why you win.
- 02
Design
A logo and visual system built from that position.
- 03
Roll out
Templates, guidelines and files for every place your brand appears.
What changes.
- A consistent look across web, social, print and signage
- Messaging your whole team can repeat
- A brand that supports higher prices
FAQ
Branding questions.
01Do we need a rebrand or just a refresh?
Often a refresh is enough. We will tell you honestly after the workshop which one your business needs.
02How many logo concepts do we see?
Typically three distinct directions, then two rounds of refinement on the one you choose.
03Do we own the logo?
Yes. All rights and source files transfer to you when the project is paid.
Free marketing audit
Ready for branding that pays its way?
Book a free marketing audit. In about 45 minutes we review your website, Google profile, ads and competitors — and you leave with a written list of what to fix first, whether or not you hire us.
Book your free audit